Space was ace!

Ask most lads who grew up in the 1960s what they were interested in and "space" would be in the top few answers for many, or at least the imaginative ones anyway. The space race between America and the USSR was regularly in the news and manufacturers of toys, comics, and TV shows were eager to latch onto the huge interest in space exploration.

Even Zoom ice lolly was rocket shaped, and in 1963 it gave away a free space picture card tucked in the sleeve of every lolly. Add an endorsement by Steve Zodiac of Fireball XL5 and who could resist?

This advert is from Boys' World No.22, dated 22nd June 1963. I was only four then, and ice lollies gave me stomach ache so I never had those cards. (I was always ok with ice cream. It was ice lollies that disagreed with me.) I thought I'd show the ad here today though to stir the memories of those of you who did collect them and its album. Anyone remember it?

Space was ace!

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